Fyffes Case Study

Fyffes sponsored the livestreaming of the Irish University Athletics Association’s Championships.


This covers the 1 day indoor championships and their 2 day outdoor championships. nTrai produced the stream and the graphics and enabled Fyffes to engage with a segment of their target audience.


Following the streams nTrai cut individual videos from the 6 hours of footage to produce smaller videos. This enabled Fyffes to receive more views and increase the effectiveness of the sponsorship. Fyffes received over 15 million views from their sponsorship.

Sample Stream

Viral Video